RiskBased Authentication (RBA)
1 min
Risk-Based Authentication (RBA) enables dynamic authentication strategies based on transaction and regional risk.
RBA allows clients to:
- Tailor authentication strategies by country or region
- Reduce friction for low-risk transactions
- Apply stronger controls for higher-risk transactions
- Mitigate fraud liability risk based on regional profiles
- Minimize authentication-related costs
RBA strategies are informed by:
- Transaction-level risk signals
- Regional fraud patterns
- Historical issuer performance data
RBA recommendations are surfaced through Universal Fraud API Payment Optimization outputs and should be combined with merchant authentication policies.